Mobile phone company Tecno has announced a ground-breaking partnership with dancehall superstar Stonebwoy. The company follows suit with Infinix who announced a partnership with Shatta Wale earlier this year.
Tecno just launched the Camon 16 device, making this deal a very strategic one in terms of driving sales. Stonebwoy has the traction and pull to take the already-popular brand to the next level, making this a no-brainer.
With many devices set to launch this coming year, Tecno have placed themselves right in line to continue the dominance of the Ghanaian market with Stonebwoy on their side.